Blog | Jasmine Kaur

Sustaining Post-Festive Demand Through Full-Funnel Programmatic Strategy

Author Nikhil Santhosh

Date Nov 5, 2025

Sustaining Post-Festive Demand Through Full-Funnel Programmatic Strategy

Why Hyperlocal Apps Must Scale Retargeting This Festive Season

Author Nikhil Santhosh

Date Oct 13, 2025

Why Hyperlocal Apps Must Scale Retargeting This Festive Season

Making Festive Journeys Seamless: 10 Best Practices for CTV-to-Mobile Campaigns

Author Nikhil Santhosh

Date Sep 18, 2025

Making Festive Journeys Seamless: 10 Best Practices for CTV-to-Mobile Campaigns

Why CTV is the Performance Engine of Festive Campaigns

Author Nikhil Santhosh

Date Sep 2, 2025

Why CTV is the Performance Engine of Festive Campaigns

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Author Prachi Khurana

Date Aug 25, 2025

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Author Diksha Sahni

Date Aug 8, 2025

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Author Nikhil Santhosh

Date Jul 23, 2025

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Author Nikhil Santhosh

Date Jul 14, 2025

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

Author Palash Agarwal

Date Jul 7, 2025

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

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Success Stories

See the transformative results we've achieved for our clients.

Case Study

Vernacular-driven creative strategy to re-engage diverse users for a leading RMG player in India

3X
Increase in Engagement Rate
10%
Reduction in CAC
18%
Rise in Conversion Rate

Case Study

Driving growth across the customer journey in the growing on-demand transport segment of India

1.3x
Increase in Engagement Rate
50%
Reduction in CAC
41%
Faster Ride-Conversion Post-Install

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Blog Posts

Sustaining Post-Festive Demand Through Full-Funnel Programmatic Strategy

Why Hyperlocal Apps Must Scale Retargeting This Festive Season

Making Festive Journeys Seamless: 10 Best Practices for CTV-to-Mobile Campaigns

Why CTV is the Performance Engine of Festive Campaigns

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

Success Stories

Case Study

Increase in Engagement Rate

Reduction in CAC

Rise in Conversion Rate

Case Study

Increase in Engagement Rate

Reduction in CAC

Faster Ride-Conversion Post-Install

Grow your app business in the privacy-first era with mDSP