Blog | AdTech

Programmatic Advertising in India’s Mobile Gaming Sector: UA and Retargeting Strategies to Maximize LTV

Author Jasmine Kaur

Date Nov 14, 2024

Programmatic Advertising in India’s Mobile Gaming Sector: UA and Retargeting Strategies to Maximize LTV

Why You Should Run Retargeting Campaigns Alongside User Acquisition During Festive Season

Author Team mDSP

Date Oct 7, 2024

Why You Should Run Retargeting Campaigns Alongside User Acquisition During Festive Season

How to Keep Your Customers Coming Back with Mobile Retargeting This Diwali

Author Team mDSP

Date Sep 19, 2024

How to Keep Your Customers Coming Back with Mobile Retargeting This Diwali

Riding the Festive Wave: Why eCommerce Apps in India Need a Full-Funnel Approach for Festive Season

Author Team mDSP

Date Sep 3, 2024

Riding the Festive Wave: Why eCommerce Apps in India Need a Full-Funnel Approach for Festive Season

Adapting to Privacy Shifts: A Guide to IDFA and SKAN for Advertisers

Author Nikhil Santhosh

Date Aug 21, 2024

Adapting to Privacy Shifts: A Guide to IDFA and SKAN for Advertisers

SKAN Explained: The Future of Mobile Ad Attribution and Its Evolution

Author Agastya Malhotra

Date Aug 12, 2024

SKAN Explained: The Future of Mobile Ad Attribution and Its Evolution

Top 5 App Verticals That Must Use Programmatic Advertising in India

Author Diksha Sahni

Date Aug 6, 2024

Top 5 App Verticals That Must Use Programmatic Advertising in India

Why Marketers in India Need to Embrace Programmatic Advertising

Author Diksha Sahni

Date Jul 31, 2024

Why Marketers in India Need to Embrace Programmatic Advertising

Leveraging Programmatic Advertising for Olympics Marketing in India

Author Diksha Sahni

Date Jul 22, 2024

Leveraging Programmatic Advertising for Olympics Marketing in India

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Blog Posts

Programmatic Advertising in India’s Mobile Gaming Sector: UA and Retargeting Strategies to Maximize LTV

Why You Should Run Retargeting Campaigns Alongside User Acquisition During Festive Season

How to Keep Your Customers Coming Back with Mobile Retargeting This Diwali

Riding the Festive Wave: Why eCommerce Apps in India Need a Full-Funnel Approach for Festive Season

Adapting to Privacy Shifts: A Guide to IDFA and SKAN for Advertisers

SKAN Explained: The Future of Mobile Ad Attribution and Its Evolution

Top 5 App Verticals That Must Use Programmatic Advertising in India

Why Marketers in India Need to Embrace Programmatic Advertising

Leveraging Programmatic Advertising for Olympics Marketing in India

Success Stories

Case Study

Increase in Engagement Rate

Reduction in CAC

Rise in Conversion Rate

Case Study

Increase in Engagement Rate

Reduction in CAC

Faster Ride-Conversion Post-Install

Grow your app business in the privacy-first era with mDSP