Blog | Prachi Khurana

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Author Prachi Khurana

Date Aug 25, 2025

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Author Diksha Sahni

Date Aug 8, 2025

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Author Nikhil Santhosh

Date Jul 23, 2025

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Author Nikhil Santhosh

Date Jul 14, 2025

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

Author Palash Agarwal

Date Jul 7, 2025

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

Why Indian Advertisers Need a DSP Built for Bharat

Author Jatin Makkar

Date Jun 5, 2025

Why Indian Advertisers Need a DSP Built for Bharat

Why Cricket Season is the Perfect Opportunity for CTV + Mobile Synergy

Author Team mDSP

Date Mar 27, 2025

Why Cricket Season is the Perfect Opportunity for CTV + Mobile Synergy

Banking on Growth: Navigating India's FinTech Revolution

Author Jatin Makkar

Date Mar 11, 2025

Banking on Growth: Navigating India's FinTech Revolution

Connected TV: The Smart, Data-Driven Future of Digital Advertising

Author Nikhil Santhosh

Date Mar 6, 2025

Connected TV: The Smart, Data-Driven Future of Digital Advertising

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Vernacular-driven creative strategy to re-engage diverse users for a leading RMG player in India

3X
Increase in Engagement Rate
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Reduction in CAC
18%
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Driving growth across the customer journey in the growing on-demand transport segment of India

1.3x
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50%
Reduction in CAC
41%
Faster Ride-Conversion Post-Install

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Blog Posts

Retargeting: The Unsung Hero of India’s Festive Marketing Surge

Which Ad Formats Drive Results During India’s Festive Season? Here’s What to Choose

Dynamic Product Ads: The Precision Engine Behind Modern Growth Marketing

Why Dynamic Retargeting Is the Key to Sustainable Growth in India’s High-Churn App Economy

Why It’s Time Indian Brands Take iOS Seriously – and Why a DSP is Key

Why Indian Advertisers Need a DSP Built for Bharat

Why Cricket Season is the Perfect Opportunity for CTV + Mobile Synergy

Banking on Growth: Navigating India's FinTech Revolution

Connected TV: The Smart, Data-Driven Future of Digital Advertising

Success Stories

Case Study

Increase in Engagement Rate

Reduction in CAC

Rise in Conversion Rate

Case Study

Increase in Engagement Rate

Reduction in CAC

Faster Ride-Conversion Post-Install

Grow your app business in the privacy-first era with mDSP